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ABAG Members: Women Are The Financial Heroes of Charitable Giving

Monday, November 27, 2017   (0 Comments)
Posted by: Clapp Communications
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Source: Baltimore Style

Philanthropy is important, and not just by save-the-world standards. It’s also big business in the United States — nearly $400 billion big.

But while most big business is still male-dominated, it’s women who are changing the face of charitable giving.

“You could make the argument that women are becoming the most important group in who controls the giving,” says Michael Nilsen, vice president of communications and public policy with the Arlington-based Association of Fundraising Professionals.

And research is proving him right. Women are more likely not only to give, but give more compared with their male counterparts. Here are just a few impressive statistics — indicative of a trend going on for years, according to the studies done by the Indiana University’s Women’s Philanthropy Institute, among others — that show women are the financial heroes of charitable giving:

+ 64 percent of donations are made by women.

+ Baby boomers and older women give 89 percent more than men of the same age.

+ Women in the top quarter of incomes give 156 percent more than men in the same category.

+ Women are nearly twice as likely to say charitable giving is “the most satisfying aspect of having wealth.”

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